There are many articles discussing about how eCommerce was born and its history as it paved the way for faster and smooth buyer transaction though the use of internet. In the Philippines, we noticed the boom of www.sulit.com.ph that now known as www.olx.com.ph. Effective search of products can be done from the pages itself, but application of Search Engine Optimizations by these eCommerce sites lead to better reach in which case a user can just query for a product via Google search and all sellers will appear on the result based on the user query.
Buying products becomes easy as you can click and set the quantity of your items ordered on a virtual shopping cart, with free deliveries if within NCR. Additional shipping fee applies to addresses outside NCR. Then the payment can be cash-on-delivery where you can pay for the item you ordered in cash when the product is being handed to you with their door-to-door service. This is a way to allow buyers not wanting to use their ATM/credit cards for online transaction due to various reasons. Zalora and Lazada both provides appealing website to place your order, check on order status and also provides customer service. Discount voucher codes are also given, providing great value to customers.

As a buyer, these platforms allow for simpler and convenient way to buy goods. With the right balance to pricing with brick-and-mortar stores, buyers will have options of getting best deals out there.
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By Kyle

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